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	<title>Web Stew &#187; Interesting Sites</title>
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		<title>When did the CBC become cool?</title>
		<link>http://www.gavey.ca/blog/index.php/2008/07/28/when-did-the-cbc-become-cool/</link>
		<comments>http://www.gavey.ca/blog/index.php/2008/07/28/when-did-the-cbc-become-cool/#comments</comments>
		<pubDate>Tue, 29 Jul 2008 04:03:04 +0000</pubDate>
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		<category><![CDATA[cbc]]></category>
		<category><![CDATA[new media]]></category>

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		<description><![CDATA[Now when I say cool, I don't mean it in that Hip-Hop Rapper of the day way.  No.  I mean in the only way I know.  The iPhone toting Geek Chic way. In the last year cbc.ca has launched a number of programs aimed squarely at the tech crowd.  This set in general tends to [...]]]></description>
			<content:encoded><![CDATA[<p>Now when I say cool, I don't mean it in that Hip-Hop Rapper of the day way.  No.  I mean in the only way I know.  The iPhone toting Geek Chic way.</p>
<p>In the last year cbc.ca has launched a number of programs aimed squarely at the tech crowd.  This set in general tends to be a younger audience than the Vinyl Cafe listening set that the CBC is normally attributed to.</p>
<p>I'm talking about some very timely and poignant programs such as <a href="http://www.cbc.ca/spark/">Spark </a>and <a href="http://www.cbc.ca/searchengine/">Search Engine</a>, and the online radio station that is <a href="http://radio3.cbc.ca">CBC Radio 3</a>.  But beyond the new tech related programming they have also introduced Digg style article voting and a <a href="http://www.cbc.ca/iphone/">iPhone</a> version of the site as well as <a href="http://www.cbc.ca/podcasting/">podcasts</a> on pretty much every program they have.</p>
<p>This all leads me to wonder, where did this come from.  Now I'm sure our conservative government didn't put them up to it. And I can't seem to find any information on just what spurred this on but I have to say I'm impressed.</p>
<p>I think the only way for Old Media to survive is to embrace the new media spectrum with open arms.  Radio 3 is a great example of putting new media to the test.  They have full on demand song streaming for most independent Canadian musicians and maintain a full schedule of original programing every week.   This is something that the more conservative laws of the US would most certainly want to shut down (and have).</p>
<p>I congratulate you CBC keep up the good work, I'll be sure to keep listening (online).</p>
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